TV/FILM
BORN TO BREAKTHROUGH
After 50 years of advancing medicine, Genentech’s greatest breakthroughs aren’t found in the lab, they’re out living fuller, happier lives.
GENENTECH
Classroom 30s
OOH framed patients’ everyday moments as Genentech’s greatest breakthroughs.
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Under Jon Klein and Miriam Malta, with Clara Soderberg and Barbara Polanco.
Director: Janssen Powers
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